Editing GoArch:Highlighting conventions

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The introductory sentence of an article should include the title word or phrase that the article is about, and this title should be '''boldfaced'''. This highlighting convention makes it easy for the casual reader to identify the topic.

Don't highlight every single use of the word or phrase, though—just the first one. After the first time the word is seen in bold, the reader will know what the article is about, and so any further highlighting is unnecessary.

Additionally, you should ''never'' make the title of the article a link—web pages should not link to themselves (this is considered bad practice for the web in general).

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